As a kid in the 1970s, Lara Hanneman always dreamed of stepping inside the peek-in scenes scattered throughout Knott’s Ghost Town and bringing the stories of the animatronic townspeople to life.
“I wanted to make those places come alive even then,” said Hanneman, now creative director of Knott’s Berry Farm. “I imagined looking in the peek-ins and seeing the guys in there talking and doing things. And I thought it would be fun to go play in there.”
Tired of hearing visitors express the same desires — or worse, ignoring the peek-ins all together — Hanneman created a new interactive entertainment experience that will inject Wild West characters and improv storytelling into the original heart of the Buena Park theme park.
“Everybody understands the concept of play,” Hanneman said. “You did it when you were a kid. What we’re trying to do is keep it simple and make it fun.”
Read the rest at LATimes
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