Change is important at all theme parks, especially those in Southern California where the competition is so heavy. Knott’s Berry Farm sits in the shadow of Disneyland and California Adventure, while Universal Studios Hollywood and Six Flags Magic Mountain are just up the road. A new attraction — or a revamped old one — gives visitors another reason to go back to the park.
Arthur Levine, a theme parks expert at about.com says that theme park officials must straddle the line between the old and the new when making any changes.
“People love going to parks — especially one as old as Knott’s — to experience the things they did as a child. They expect to see certain things,” Levine says. “Nostalgia is very important but at the same time, the parks must keep re-inventing themselves with the latest technology. It’s a curious blend of the old and new.”
The crowds the new attraction is drawing are rather unique for theme parks. Levine explains that there are generally two types of theme parks: major destination parks and seasonal ones. Knott’s isn’t a destination park but is more than a seasonal, too. It’s open all year long.
He sees “Voyage to the Reef” as Knott’s Berry Farm stepping up and taking the park to another level.
“Knott’s has carved out this unique space,” Levine says.
Read the rest at FresnoBee
Monday, June 29, 2015
Thursday, June 25, 2015
Tuesday, June 23, 2015
Sunday, June 21, 2015
Classic Candy Store in Boardwalk is now open
Classic Candy Store in Boardwalk is now open! Look very nice inside and lots of Knott's Candy!!!! #newatknotts #knotts #knottssummer #knottsberryfarm #boardwalk #themepark #amusementpark #buenapark #cedarfair
Posted by Knott's Network on Sunday, June 21, 2015
Saturday, June 20, 2015
Food's actually getting good at these theme parks
Perhaps it should come as no surprise that Knott's Berry Farm in California has one of the most creative and ambitious food programs among parks. It started as a working berry farm and roadside stand in the 1920s (and is recognized for developing the hybrid boysenberry), expanded to include a restaurant, and eventually morphed into a theme park. Mrs. Knott's Chicken Dinner Restaurant, located next to the park, remains as popular today as the park itself.
"Food has such a great history and heritage here," says John Chiu, Knott's director of food and beverage. "We want to create great memories, and food should be a part of them." Among the memorable items that Chiu and his team serve are white chocolate mashed potatoes, honey and garlic glazed salmon served in lemongrass rice, and a rib eye steak sandwich served on grilled cheese bread with arugula, green tomatoes, and other fixings.
Read the rest at USAToday
"Food has such a great history and heritage here," says John Chiu, Knott's director of food and beverage. "We want to create great memories, and food should be a part of them." Among the memorable items that Chiu and his team serve are white chocolate mashed potatoes, honey and garlic glazed salmon served in lemongrass rice, and a rib eye steak sandwich served on grilled cheese bread with arugula, green tomatoes, and other fixings.
Read the rest at USAToday
Friday, June 19, 2015
Justice League: Battle for Metropolis ride POV at Six Flags Over Texas
Knott's News: I just want to congratulate Six Flags on what a spectacular job they did with this new Justice League dark ride. The original version Sally made for Warner Bros. Movie World was mediocre at best but when I heard of the talent they had involved with this one I knew I'd be amazing. Now having finally ridden it myself I can say for a fact that it is. It's everything I wish Voyage to the Iron Reef was and I once again have to congratulate everyone involved. Now for the hard part, maintaining it.
Note: Ignore the crappy GoPro audio in the video. It seems as though it only picked up the on-board audio, which is why you only hear an engine revving.
Sunday, June 14, 2015
New seats at the lower level of The Charlie M Schulz Theatre!
New seats at the lower level of The Charlie M Schulz Theatre!
Posted by Knott's Network on Sunday, June 14, 2015
Wednesday, June 10, 2015
Reflect and Premier Mounts Monetize Waiting Spaces for Cedar Fair Amusement and Water Park Operations Company
Premier Mounts, an internationally recognized leader in the design and manufacture of innovative A/V mounting solutions, recently partnered with Reflect Systems, a national, full-service provider of out-of-home digital media solutions, to help Cedar Fair Amusement and Water Park Operations Company to make profitable use of its ride queue spaces in 11 of their nationwide parks. A preliminary consultation with Reflect revealed that Cedar Fair could monetize its queue areas by displaying a stream of advertising and park-related promotions to guests waiting for rides. In addition to generating revenue, a pervasive digital signage program would entertain guests during wait times and enable park managers to promote under-served venues in real time.
Cedar Fair's ride queue areas presented a number of display mounting challenges. Virtually all of the 300+ displays would be hung on 3.5" or 4" cylindrical steel poles. Viewing angles varied by site. Unlike the relatively controlled environment of a retail store, airport, or office building, amusement parks present a range of unusual vantage points, closer proximity to the displays themselves, and differing heights of the viewers. In some cases, there would be two displays back-to-back on a pole. Elsewhere, there would be one display per pole. The displays were all outdoors, which meant that the mounts would have wind load resistance, and also be corrosion-resistant with an outdoor rated, UV-resistant protective finish for outdoor durability.
Read the rest at MarketWatch
Cedar Fair's ride queue areas presented a number of display mounting challenges. Virtually all of the 300+ displays would be hung on 3.5" or 4" cylindrical steel poles. Viewing angles varied by site. Unlike the relatively controlled environment of a retail store, airport, or office building, amusement parks present a range of unusual vantage points, closer proximity to the displays themselves, and differing heights of the viewers. In some cases, there would be two displays back-to-back on a pole. Elsewhere, there would be one display per pole. The displays were all outdoors, which meant that the mounts would have wind load resistance, and also be corrosion-resistant with an outdoor rated, UV-resistant protective finish for outdoor durability.
Read the rest at MarketWatch
Knott's News: These people made the FunTVs, incase you didn't pick up on that.
Monday, June 8, 2015
Classic Candy opening soon
Classic Candy Opening Soon! #knotts #boardwalk #knottsberryfarm #amusementpark #themepark #buenapark #cedarfair
Posted by Knott's Network on Sunday, June 7, 2015
Sunday, June 7, 2015
The Fire truck has left the farm
The Fire truck has left the farm, I heard long ago it was going to a museum. #boardwalk #knotts #knottsberryfarm #themepark #amusementpark #buenapark #cedarfair
Posted by Knott's Network on Sunday, June 7, 2015
Knott's News: Theming? We don't need no stinking theming!
Wednesday, June 3, 2015
Tuesday, June 2, 2015
'MasterChef' heads to Knott's
Knott’s Berry Farm makes a special guest appearance this week on “MasterChef,” Fox’s cooking competition for amateur chefs.
The 20 remaining contestants head to Buena Park for their first team challenge, where they will serve hamburgers and fish and chips to the crowds. The episode was filmed back in January, and amateur video of it is posted on YouTube, where you can see which team won. (And you wonder why reality shows don’t do more public events.)
“MasterChef” airs at 8 p.m. Wednesday. And can we say how much we already prefer new judge Christina Tosi to Joe Bastianich?
Read the rest on OCRegister
The 20 remaining contestants head to Buena Park for their first team challenge, where they will serve hamburgers and fish and chips to the crowds. The episode was filmed back in January, and amateur video of it is posted on YouTube, where you can see which team won. (And you wonder why reality shows don’t do more public events.)
“MasterChef” airs at 8 p.m. Wednesday. And can we say how much we already prefer new judge Christina Tosi to Joe Bastianich?
Read the rest on OCRegister
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