Thursday, May 14, 2015

Review: Knott's new Iron Reef dark ride tears a page from rival's playbook

It takes a ton of intestinal fortitude to open a themed dark ride in the backyard of Disneyland and Universal Studios Hollywood, but Knott’s Berry Farm’s new Voyage to the Iron Reef succeeds with a high-tech shoot-em-up attraction that’s fun, creative and visually impressive.

“We can’t compete with Disney and Universal on budget,” said Knott’s vice president and general manager Raffi Kaprelyan. “But we can compete on entertainment value.”

The new Knott’s attraction is part of a push to introduce dark rides at each of the 11 locations in the Cedar Fair amusement park chain that includes Cedar Point, Carowinds, Kings Dominion and Kings Island. The move comes as rival Six Flags is introducing Justice League dark rides at a pair of parks this summer.

With a price tag likely south of $10 million, Iron Reef will inevitably and unfairly be compared to heavily-themed attractions at Disney and Universal that can command $100-million budgets.

Read the rest at
LATimes

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