Two of our largest parks - Kings Island and Knott's Berry Farm - will deliver record profitability and in spite of a challenging year weather-wise, our flagship park, Cedar Point, will have its second best year ever.
"Guests have responded extremely well to our new rides, attractions and live entertainment this year bringing our in-park guest spending to record levels," continued Ouimet. "While remaining committed to investing in the guest experience puts moderate pressure on our 2014 operating margins, we believe our efforts in this area will manifest themselves in the form of increased attendance, price elasticity, length-of-stay and in-park spending over the long term. This has certainly been the case at Knott's Berry Farm, where this program has been actively applied over the past three years."
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