Visit any retailer this week and you'll discover the remnants of Easter. Half-priced Peeps and the like.
But holidays that are already in the rear mirror don't interest Russ Knibbs. As the Vice President of Food & Beverage at Knott's Berry Farm, he's always more concerned with occasions that are still months away. Take - for example - how America's first theme park plans on celebrating Christmas in 2017.
"We're already talking about Knott's Merry Farm, which runs at our park in November, December and part of January," Knibbs admitted during a recent phone interview. "My culinary team and I are already discussing some fun new seasonal food items that we may offer at this year's event. Likewise Haunt. We always like to be able to spring a new Treat on all those guests who come out for our annual Halloween event."
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