Make American-built roller coasters great again!

“When we go to a company, we really just say: 'longest, tallest fastest, or something that no one has ever done,'” says Rob Decker with Cedar Fair Entertainment, which owns and operates 11 amusement parks in North America.

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Knott's News: "Yeah, don't prioritize making it fun or memorable, just makes sure it gives us a tagline that tricks people into thinking its a new experience."